Christina Williams

Open House Prep Guide: Get Ready In 5 Steps

by Christina Williams

An open house can be an ideal way to introduce a bulk of buyers to the property you’re hoping to sell them, and done right, an open house can sometimes generate multiple offers. The key, though, is “done right” — not every open house is going to be a buyer’s bonanza, and not every open house showcases a home at its highest potential.

You want buyers walking in to feel welcome and for the house to be presented as at least a little bit of a party venue, so buyers can imagine themselves hosting their own event for friends and family in the home.

What does it take to prepare for and host the perfect open house? The following 5 steps will help you create a memorable (and, ideally, lucrative) event that will have buyers dreaming about living in your home.

1. Consider a broker’s open house

A broker’s open house is an open house specifically for real estate agents or brokers who have buyer clients. It’s another option that you might discard as too much work, but hosting a broker’s open house before your home actually hits the market can create some buzz around the property and help with word-of-mouth advertising — if an agent or broker thinks it might be perfect for their client (or clients) and have a chance to walk through and check everything out in advance, then they’ll be more likely to add it to their list of “must-visits” when you host an open house for the general public.

2. Set a date

Deadlines make things happen, so give yourself one when it comes to your open house. The timing is up to you, of course:

Weekends are perennially popular for open houses because lots of buyers tend to be available, but for buyers who work alternate schedules, a weekend might not work so well.
A weekday evening might be a better option, depending on the price range for your home and whether a bulk of qualified buyers work in jobs that keep them mostly occupied on weekends.

Consult with your real estate agent about which days of the week and times of day have historically worked best for them, and see what you can find out about the schedules and availability of most buyers in your area, then figure out a time and date based on what you’ve learned and start getting ready for launch.

3. Tell everybody

No one will show up to your open house if you don’t tell them when it’s happening and where it is, so marketing the event is a critical component for success. There are a number of ways to do this, you can:

put a notice up at the post office or possibly even the local coffee shop,
ask your agent to add it to your listing information,
see if any local publications will let you place an open-house advertisement in the appropriate place,
post information at your agent’s office and even other brokerages (if allowed),
and of course, set up signs the day of the open house with the address and time clearly visible.

Social media is another fantastic way to advertise your open house. Put it up on Facebook and add it to any neighborhood-specific groups so that people who are interested in the area can see it and tell their friends. Make sure you post it on Nextdoor, too.

4. Remove clutter

Once you’ve set a date and advertised the home, it’s time to get your property ready for its close-up — and, fair warning, that’s probably going to take a lot of work. You’ll need to transform your home from loved and lived-in to looking more like a vacation rental: The ideal look is comfortable and inviting, but not personal.

Start with a serious clutter-removal operation, including furniture. You might want to get rid of a few chairs or even an entire sofa in the living room, end tables or even an entire dresser in the bedroom, and a file cabinet or other ancillary furniture in your home office.

Remove any personal items, including family photographs from the walls or fireplace mantle, and if you have substantial music or book collections, it might be a good idea to scale back the number of items.

Remember the ideal and focus on culling any potentially alienating or divisive items, especially; it’s fine to have a fixation on religious or political collectibles or artwork, for example, but if you wouldn’t find it appropriate in a vacation rental, then you should probably get it out of the way for your open house event.

5. Move the furniture

Once you’ve eliminated the clutter and even some of the furniture, it’s time to rearrange what’s there so that you don’t have obvious gaping holes in your decor.

Your agent might be a good resource here, especially if you’re not sure how to replace the giant boudoir-focused images you had hanging on your bedroom walls (hey, we’re not judging!). Renting some artwork or items from a stager could work nicely for you, but you may also be able to get away with buying some inexpensive but nice-looking landscapes from a local thrift store and putting those on your walls instead.

Think about the flow of your rooms as you move furniture around and try to leave plenty of space for visitors to walk around and through each room.

Deep-Cleaning Tips For Homeowners

by Christina Williams

If you’ve never owned a house before, then it’s entirely possible that you’ve never deep-cleaned a house. (Hey, no shame in that game.) But when the house is yours, the desire to see it as clean and sparkling as it can possibly be is strong — and you might have no idea where to start or how to go about getting your clean on.

Don’t panic! Take a deep breath and remind yourself that nobody knows how to do everything. Then follow these tips for homeowners that will outline exactly how to go about deep-cleaning any home … and how to maintain it so that next time you don’t feel so overwhelmed.

Make a list, then divide and conquer

The most overwhelming part of deep-cleaning is undeniably the moment when you start to realize just how much there is to do. Before you even let yourself go there, stop and make a list of everything you need to do.

Begin by listing all the rooms in your house. Include a space for your garage, the basement or the attic (if you have one) and for outdoor living spaces like porches, balconies or decks.
Start listing what needs to be done in each of those spaces. Before you know it, you’ll have a comprehensive list of absolutely everything that you need to do to get your house as clean as it’s ever been.
After you’ve got your master list, start dividing it up. You can assign different rooms to other household members who are helping with the massive clean or divide it by day of the week so that you’re spacing out your deep cleaning in a way that doesn’t overwhelm you.

Start at the top

Gravity can be your friend or your enemy when you’re cleaning a house. You can avoid a lot of heartache by understanding this truth and beginning your work at the top of each room, moving your way down.

That way any dust you’re knocking loose from high shelves or light fixtures will land on a floor that you haven’t yet cleaned instead of a floor you just finished mopping.

It might help to organize your list from literal top to bottom before you even walk into the room. That way you can easily run down the list in order without messing up an area you just cleaned.

Declutter, declutter, declutter

When you have a lot of stuff — books, clothes, sports equipment, pots and pans, whatever — then cleaning around all of it becomes a challenge. The first step in any room should be a sweep to assess what you use and what you haven’t touched in a year or more. Anything that falls into the latter category should be considered for disposal — give it to a friend or donate it if you like.

It may feel painful to part from your things, but keeping your house looking neat and clean will be so much easier if you can power through the hard part and let go. Get serious about decluttering now so that your home will look cleaner and more presentable forever.

Clean your screens and windows

Let’s be honest: Cleaning screens and windows can be a real pain, which is probably why it doesn’t get done very often.

But it makes a huge difference in the quality of light that pours through those windows, and it’s well worth addressing at least once a year.

While you’re washing the windows, make sure you’re paying some attention to the windowsills both inside and outside the house.

Don’t forget the light fixtures

Windows aren’t the only factors influencing the quality of light in your house. Your light fixtures might be dusty or dirty and you wouldn’t even notice because they’re so far above your head. Make sure that you’re removing and cleaning light fixtures in each room, drying them thoroughly before you replace them.

Organize, organize, organize

If you just moved in, then the odds are good that you’ve still got a box or two packed up and stashed away in a closet. Deep cleaning means deep organization, so if the stray-box theory sounds a lot like you, then it’s time to finally finish the job.

Even if you’ve already unpacked absolutely everything, this is still a good time for you to figure out how you’re going to establish a place for everything and everything in its place.

Once you have an organizational system that works, be it for your bookshelves or your toolshed, then all you have to do to keep everything spiffy is to follow that system.

Tackle the kitchen appliances

If your microwave is crusty, then odds are good that your other kitchen appliances could also use some attention. The oven, the stove and the refrigerator are usually the dirtiest appliances in the house, so make sure you’re putting them on your rotating “to clean” list — and stick to it.

Some newer refrigerators include easy-to-remove shelves and door inserts that you can clean in the dishwasher. If you’re due for a fridge upgrade soon, then look for a model that has some of those cleaning-friendly features.

Power wash

While you’re sprucing up the outside, rent or borrow (or buy) a power washer and tackle the house itself. You will be amazed how much dust and dirt accrues on the outside of your house, the deck, the porch, and other areas — washing it off can make your house look like it’s got a brand-new paint job, plus you’ll be eliminating any cobwebs in the bargain.

Make it a habit

If you only do all of these things to your house once a year, then it’s not going to stay clean for very long.

Keep your list of rooms and think about your daily and weekly schedule, then try to squeeze in some deep-cleaning work every now and again.

You’ll find that your entire house stays cleaner for longer, and any special-event deep cleaning that you might have to do will be much easier when you have a plan for upkeep.